1 …………………is a class of advertising methods which are considered unethical and may even be illegal

(a) Advertorials 
(b) pop-up ads 
(c) Spam e-mail 
(d) malware



2 ……………….is the most common way for purchasing an online advertising

(a) CPM 
(b) CPC 
(c) Any of these 
(d) none of these



3 ………………are animated full screen ads placed at the entry of a site before a user reaches the intended content.

(a) pop-up ads  
(b) Intromercials 
(c) Spam e-mail 
(d) malware



4 ………………….are interactive online ads that require the user to respond intermittently in order to wade through the message before reaching the intended content.

(a) Ultramercials 
(b) pop-up ads 
(c) Spam e-mail 
(d) malware



5 ……………facilitates transactions between buyer and sellers by providing comprehensive information and ancillary services, without being involved in the actual exchange of goods and services between the parties.

(a) Metamediary 
(b) Intermediary 
(c) middlemen 
(d) all of these



6 ………………is any transaction, involving the transfer or rights to use goods and services, which is initiated and or completed by using mobile access to computer mediated networks with the help of an electronic device.

(a) Mobile Commerce 
(b) e-commerce 
(c) both of these 
(d) none of these



7 …………….provide security and privacy for the use of the web page content

(a) HTTP 
(b) html 
(c) FTP 
(d) none of these



8 …………………….website is one that changes or customizes itself frequently and automatically based on certain criteria

(a) Dynamic website 
(b) Static Website 
(c) phish site 
(d) none of these



9 ………………site is created to fraudulently acquire sensitive information such as pass words and credit card details, by masquerading as a trustworthy person or business.

(a) Dynamic website 
(b) Static Website 
(c) phish site 
(d) none of these



10 ……………….in the e-commerce may be a holder of a payment card such as credit card or debit card from an issuer

(a) customer 
(b) issuer 
(c) Merchant 
(d) Acquirer



More MCQs on E Commerce